The Importance of Spotlighting your Employees through Social Media

The Importance of Spotlighting your Employees through Social Media

Have you ever felt underappreciated and moved on from a place of business because of it? Surprisingly there are more people out there than you may think. According to inc.com, “  79 Percent of Employees Quit Because They're not Appreciated.” An important way to boost employee morale is to interact and praise them via social media. There are many creative ways for you to show appreciation to your employees. Incorporate some of these ideas and build upon them in the future to keep your employees happy and you will see how building these relationships will make your company thrive.

• Post employee of the month photos
• Show your employees hard at work
• Celebrate Birthdays/ Milestones
• Share positive customer reviews with your employees
• Create employee incentives

Why is this interaction important?

Having this interaction with your employees will make them feel like they are valuable. They will in turn have an improved work ethic and be proud of the team they are surrounded by. This type of encouragement will benefit your company, your customers, and your employees in the long run. You have the power to create this ripple effect that goes from happy leader to happy employee, and happy customer.

How will this benefit your Restaurant?

Think about your current following on social media. Imagine your network and then think about the network you could have if you include each of your employees and their social circles. By encouraging your employees to advocate for your company you can increase your following and show why you are great! Create incentives for your employees by doing contests for the most likes on posts they have created. Encourage their ideas and sincerely take their contributions into consideration. You have the ability to have marketers right at your fingertips. Utilize the ways that they can give your company a competitive edge by posting images that people connect with rather than an everyday advertising that may become repetitive. Remember not to force employees to be a part of the social media scene. Make this a fun part of the job where people can connect with each other and create an atmosphere where people are wanting to be a part of your amazing team!